It can be a challenge from small businesses, freelancers and solopreneurs to grow their business due to many factors; but lack of time and budget are a consistent obsticle. Thankfully there are numerous ways that technology and external support can help your business achieve the next level […]
Our Black Friday Marketing and Design Package! Whether you are b2c or b2b, can you afford to miss out on the Black Friday opportunity? With Brits spending £5.6 billion and the USA spending $123billion, now is the perfect time to promote special offers and smash […]
One of the key challenges with managing a team is keeping the level of productivity and motivation high. The beauty of marketing is that there is always some proactive work that can be done – so staff should never be twiddling their thumbs and saying they […]
At Empower Marketing we offer excellent value for money by providing agency experience at freelancer rates (someday we’ll tell you how we manage this!), but whether you enlist our services or not, here are some top tips to reduce your marketing costs and become more […]
Roll the clocks back to 25th May 2018. Many marketers were fearing the worst about the General Data Protection Regulation (GDPR) that was coming into force. Cue a string of last-minute website changes, consent emails being sent, and records removed from databases. It was an eye-opening experience, […]
We are less than 2 weeks away from the B2B Marketing Expo and we’re counting down the days until the show starts at ExCeL London on the 27th & 28th! All the details for the show are almost finalised on our end, including some fantastic […]
So 50% of business start-ups fail within the first 3 years. Is this because most start-ups are doomed to fail? Is there no room for new businesses to grow? Or is this just bad planning? Many of us get over excited about a new business […]
Why is Search Engine Optimisation so important for business? Up to 93% of all website traffic comes from a search engines 75% of users never scroll past the first page of search results The first position on Google’s organic search results has a 34% clickthrough […]
Here’s some great ideas inspired by the Forbes Communications Council to freshen up your marketing campaigns during the Christmas season, and we’ve added a few ideas ourselves!… 1. Make it authentically you For example, style Christmas card appropriate to your business or add a festive twist to you […]
Social Media Presentation, at Forest of Dean Entrepreneurs event Empower Marketing will be speaking at the monthly Forest of Dean Entrepreneurs event on Social Media Marketing. Social media provides new opportunities to reach potential customers, so at this event you can find out how you can exploit this largely […]